WEBSITE MERCHANDISING TOOLS

Engage website visitors with compelling offers and effective conversion tools to turn vehicle shoppers into vehicle buyers.
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ESSENTIAL TOOLS TO INCREASE SALES

PureCars helps you deliver a better shopping experience by providing merchandising tools which complement, and are easily added to, your dealership’s website.

We help you provide the online experience consumers have come to expect – engaging offers, transparent payment information and enhanced vehicle data – all helping to deliver more website conversions and more qualified buyers.

TRUPAYMENTS

truPayments offers your customers a credit-first, personalized digital shopping experience delivering highly qualified leads to your sales team. truPayments allows your customers to pre-qualify, add in their trade equity, and instantly understand the monthly payment they qualify for.

These payments are then applied to your inventory, helping customers to easily identify their vehicle options.

From the dealership’s perspective, you’ll get to know your potential customers through their actions – from their vehicle and financing selections, to the details of their full credit bureau (soft pull – no SSN). With over 80% of customers financing or leasing their vehicle, understanding accurate monthly payments is a top concern. truPayments delivers the onsite experience that will drive in-store buyers.

TRADE

PureCars Trade Tool allows you to provide configurable ranges of trade values down to the model level for customers. In just 30 seconds, customers will understand trade value without having to enter their VIN or other difficult-to-find information. By providing a high and low range PureCars Trade Tool gives your dealership flexibility on trade value during appraisal, helping provide a trade-in experience with less friction for both the customer and the dealership.

ONSITE OFFERS

Dynamically present offers and incentives to customers on every page of your website with customizable offers targeted based on their stage of sale. By activating relevant offers for various types of shoppers, you’ll increase website conversions and sales with a more personalized website experience.

On-site Offers are 100% customizable to fit your current marketing strategy and can integrate with all website providers.

SALES ASSIST

Equip your sales team with valuable vehicle data at their fingertips.

Sales Assist allows you to effortlessly search vehicles in your inventory by Value Intelligence data points, as well as vehicle inventory age across your dealership or group, allowing your sales team to quickly find vehicles that suit your customer’s needs. Select multiple vehicles to compare features and stats as well as send value reports directly to your customers via email or text. You can also print window stickers highlighting the most sought after features.

VALUE INTELLIGENCE

No two used vehicles are exactly the same, which is why Value Intelligence helps you highlight the value and features your customers are looking for in your used inventory, on both your VDPs and SRPs. By pulling in key features, recon, trim level, and competitive pricing information, Value Intelligence helps you hold gross on your used inventory.

LOCAL ENGAGE

Local Engage from PureCars is the ‘easy button’ for dealers and automotive marketers who want to get the most from their Google Business Profile. It takes time and experience to properly maintain your Google Business Profile and that’s often time and experience dealers simply don’t have. With Local Engage, you will maximize the number of times your dealership, inventory, and services are showcased to shoppers on Google, Bing, Yahoo and all major local directories.

Plus, it complements your existing Content SEO and Paid Search (SEM) strategies to increase impressions in searches, calls, website traffic, and showroom visits.

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Find out why thousands of dealers choose PureCars to make better decisions for their business. Book a quick discovery session or a full demo.